Celebrate Summer with FREE Root Beer Floats and Help Set a World Record - Share Lemonade

Celebrate Summer with FREE Root Beer Floats and Help Set a World Record

Contributed by: Sprecher Brewing Company

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Finding fun things to do this summer may take a little more creativity than usual during this challenging year, but Sprecher Brewing and Cedar Crest Ice Cream are partnering on a fun event that is sure to please all members of the family. It’s Sprecher’s Great Root Beer Floatilla – a free root beer drive-thru on Thursday, August 6th at Sprecher Brewery located at 701 W. Glendale Ave.

From 12 p.m. – 8 p.m., everyone is invited to drive to celebrate National Root Beer Float Day with a free foot beer float and be part of what Sprecher’s hopes will be the World’s Largest Root Beer Float Drive-Thru. Sprecher team and a group of volunteers are prepared to make thousands of root beer floats —which equates to hundreds of gallons of root beer and tubs of ice cream. They are even working with Guinness Book of World Records to track attendance and aim to set a new world record. This drive-thru event is a unique way to bring the community together, safely, in light of many of the state’s summer festivals and events being cancelled due to COVID-19.

RBF Bottle Floatzilla logo

While the floats are free, attendees are highly encouraged to make an online donation to Feeding America Eastern Wisconsin by texting FLOAT to 41444. During the pandemic, Feeding American Eastern Wisconsin has distributed 3 million pounds more food than over the same period last year and the need for help continues to be stronger than ever.

To provide a safe experience, all service will be drive-thru only and the free root beer floats are intended to be enjoyed inside patrons’ vehicles and/or at home. Attendees are asked to remain in their vehicles and staff will bring floats directly to the passenger or driver-side window. All staff members and volunteers will be wearing masks, and patrons are encouraged to follow the current mask protocols set forth by the City of Glendale.

Sprecher Brewing worked with the City to ensure smooth traffic flow with only one way in and out of the brewery parking lot. Event entry will be Eastbound on Glendale Ave from Green Bay Avenue and exit will be Eastbound on Glendale to Port Washington Rd. If there is a back-up, Sprecher Brewing asks that people be patient and will work to move orders as quickly as possible. For everyone’s safety, do not park elsewhere and walk up to order.

It will be an easy, safe and fun event, so load the car up with family and friends and get ready for some root beer fun!

For more details, check out The Great Sprecher Root Beer Floatilla Drive-Thru event page on Facebook.


Sprecher Brewing Company, founded in 1985, has a strong heritage as one of the originators of craft beverages in the U.S. Using its hand-built gas-fired brew kettle, Sprecher produces innovative craft sodas, beers and sparkling waters with one-of-a-kind flavors, using locally sourced ingredients. Perfect for any occasion, Sprecher’s award-winning products are sold at retailers across the U.S. and online at www.sprecherbrewery.com/shop/.


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